Affiliate marketing in Nigeria has captured the imagination and attention of a number of entrepreneurs over the last decade.
As an ongoing way to create opportunities in Nigeria. Do you want to start an affiliate marketing business in Nigeria? In this article, I’ll be helping you to understand everything there is to know on how you can start affiliate marketing in Nigeria along with important tips and trade secrets.
Learn how to start affiliate marketing in Nigeria and make money while you sleep.
Affiliate marketing is not a get “rich quick” Scheme. If you understand it, it is certainly the right way to earn passive income online. But it takes time, dedication, consistency and undivided attention. All I ask from you is to have determination and patience.
Let’s get started…
What is Affiliate Marketing?
Affiliate marketing is one of the oldest forms of marketing and the coolest way to earn money from blogging or online marketing.
It is the process of earning money every time you promote someone else’s products or services and drive a sale.
Affiliate programs are usually free to join, so you don’t have to worry about high startup costs. You recommend a company’s products, when someone purchases those products, you earn a commission for the sales.
You can earn from up to $10,000 monthly anywhere depending on what products or services you are promoting or recommending.
Once you have done the basic work, the money will keep flowing in.
As an affiliate marketer, you can promote products from many different companies, from household items to technology and earn commissions from all of them. All it takes is a look around the internet.
How Do Affiliate Marketing Work?
Affiliate marketing involves referring to a product or service by sharing it on a blog/website or social media platform like YouTube, Instagram, LinkedIn, Tik Tok, or Facebook etc.
An affiliate earns a commission each time someone makes a purchase through the unique link associated with their recommendation.
Every affiliate program has their set Terms of Standards (TOS).
For example, many of them offer a 30-day, 60-day or 90-day cookie period. That means if a visitor uses your affiliate link to a company’s page and they don’t buy anything immediately, but later still buy the product within the next 30,60, 0r 90 days (on the same device), you will still earn the affiliate commission.
Why Do I Need to Start Affiliate Marketing in Nigeria?
If you have been considering affiliate marketing, there are some reasons why you should start affiliate marketing.
- Low startup cost. You can start for free on Instagram, YouTube, Facebook, Tik Tok, LinkedIn, even create content on certain subject and place your affiliate link
- Less risk. Since there’s no cost to join affiliate programs, you can start making money with an established affiliate product or service without any upfront investment.
- You don’t have to quit your day job in order to work with the project
- You are your own boss. You choose who you can market his or her product at your own space and time.
How can I Start Affiliate Marketing in Nigeria?
Just like running your own small business, becoming a successful affiliate takes dedication and discipline.
Use the following step-by-step guide to start your affiliate marketing business in Nigeria.
- Decide on a platform
- Decide your niche and audience
- Find affiliate program to join
Decide on a platform
The first step is figuring out the platform you want to build your audience around.
Every affiliate marketer has a different approach and platform.
Some examples of such platforms include:
- Tik Tok
- Pinterest. Etc.
You can do affiliate marketing on any platform. Even Instagram works. However, it’s much easier to build an audience and increase your affiliate sales via one of two channels: a blog or YouTube channel.
Blog is best suited as most affiliate companies will demand for a blog.
Note: Is best to create a blog first before applying.
Starting a blog today is relatively easy and cheap. Once your site is ready, optimize it for search engines so that you have a better chance of ranking from there. You are free to start publishing content and add affiliate links to your content, so you get paid whenever someone buys through your links.
Decide your niche and audience
When it comes to choosing a niche, aim for something you’re passionate and knowledgeable about. This will make your affiliate marketing business succeed in the long run.
Say, for example, you started a blog about breakdancing. As you post more, you can use affiliate marketing tools like social listening tools, website analytics, and social media insights to discover who your audience is and what they like. Use the SEMrush tool to discover who your audience is and what they are searching for.
Choose a topic that focuses on a specific category. It’s important you know your audience so well, that you understand why they follow you in the first place.
Find affiliate programs to join
If you already have a website or are creating content, find out who your main audience is, you need to find an affiliate program to join.
There are two types of affiliate program:
- Standalone affiliate programs, and
- Affiliate networks
Standalone affiliate program
A standalone affiliate program is an affiliate product or service that the affiliate company offers directly to the affiliate marketer.
For example, let’s say I’m an affiliate marketer of a cryptocurrency exchange, Binance.com. What I will do is reach out to Binance.com to apply for their affiliate program. Once approved, I will create content related to what binance exchange deals on and add my affiliate link that binance exchange will give to me. Once my audience clicks on the link, register and buys some crypto from the binance exchange, I make a commission for referring.
Many affiliate companies will look at your blog before approving your request. Have a few posts before you start applying for affiliate marketing from the company.
For quicker approval, write content about the affiliate program you want to apply for.
If you want to become an affiliate offered directly by a company i.e. Fiverr, you must register directly on the site and after that you’ll be able to access promotional materials and start earning.
Affiliate networks program
An affiliate network is a platform that allows merchants to establish their affiliate programs.
Affiliate marketers can then search the network to find products to promote.
Examples of affiliate networks in Nigeria:
- Jumia Affiliate Program.
- Fiverr Affiliate Program
- Binance Affiliate Program
- DomainKing.NG Affiliate
- PayPorte Affiliate
- Konga Affiliate Program.
- Amazon Affiliate Program.
Best Affiliate Marketing to Join in Nigeria
#1. Jumia Affiliate Program
Jumia is one of the best online stores in Nigeria and they also run affiliate programs for Nigeria.
Jumia affiliate program is just the bomb if you truly know how to go about it.
As a Jumia affiliate marketer, you earn 8% commission on each sale you make.
All you have to do is sign up for the Jumia Affiliate program, once your application is approved, you can start earning commission.
Jumia affiliate required a blog/website to get approved. Through the Jumia affiliate program, you can turn your website or blog into a money making machine! Simply drive traffic to Jumia online stores by choosing from their thousands of products to advertise to customers and make money when your visitors buy from them.
#2. Fiverr Affiliate Program
Fiverr.com has exploded as the premier source of micro outsourced services on the Internet. Thanks to a multi-million dollar advertising campaign, it is increasingly very hard to find people who haven’t at least heard of Fiverr.
Not surprisingly, more and more businesses, both online and offline, are using the services offered on Fiverr. And the best part is you can apply to sell your services or other people’s services on Fiverr and also become one of their affiliate marketer.
With their affiliate program, you can earn up to 30% commission.
#3. Binance Affiliate Program
Binance is a cryptocurrency exchange with the largest trading volume in the world. The exchange has varieties of coin/token to trade with including support for fiat currency.
Binance affiliate pays 40% for each user that you refer to the exchange and make a trade. All you need to qualify as their affiliate marketer is a binance account and a blog or social media account.
#4. DomainKing.NG Affiliate
DomainKing.NG’s Affiliate program is designed to help you earn in exchange for referring customers to DomainKing.NG. The web hosting company does not require you to be a customer first before you can be an affiliate marketer.
You can join the DomainKing affiliate without becoming their client.
To Join the DomainKing Affiliate program, you need to sign up with DomainKing.NG as a New User Register.
Now a form will open. You need to fill all the fields of the form & complete your Sign Up with DomainKing.NG.
After that, you will be registered with DomainKing.NG.
After filling the form, click on the “click to continue” button & complete your sign up process. Now to activate the affiliate link from your client area, click on the “Affiliate” link in the top menu bar.
After that, click on “Activate Affiliate Account” button.
As a DomainKing client. To join the affiliate program, you need to Login to your client panel at DomainKing.NG.
At the top right side of your client area you will see the “Affiliate” button. Click on it. And an affiliate page will be open.
Now click on the “Activate Affiliate Account” button to activate your affiliate link & join the affiliate program.
#5. PayPorte Affiliate
PayPorte Affiliate Program is an online affiliate network for those who want to enjoy extra money from their comfort zone.
PayPorte is Nigeria’s largest independent online fashion and beauty retailer and offers over 80,000 branded and PayPorte DESIGN label products across womenswear and menswear.
Their commission rate is unbeatable. The more sales you generate, the more you earn.
With the PayPorte affiliate program you have a wide range of products to promote. Dresses, jeans, T-shirts, Active-wear, shirts, shoes, jewelry, lingerie, gifting and beauty – they’ve got a lot!
This gives you the opportunity to select and market any product of your choice and then earn cool cash. You get weekly updates of their new arrivals and promotions.
Their payment method for commission earned is faster and convenient. You stand a chance to grow your reach and it is absolutely free to sign up.
How to Monetize Blog with Affiliate Marketing: A Step-by-Step Guide
Do you have a blog you want to monetize with affiliate marketing? In this article, I’ll show you how you can monetize your blog with affiliate marketing and start making passive income and why you should use it on your site. I will share tips to monetize your blog using affiliate marketing, and how you can effectively implement them.
By using affiliate marketing on your blog, you can transform your websites into a profitable platform. With so many blog monetization methods to choose from – including banner advertisements, sponsored posts, and affiliate marketing.
Affiliate marketing is one of the oldest marketing practice which gains affiliates a commission in the case of sale based on the affiliate’s recommendation.
It is one of the cheapest and easiest ways of marketing as you don’t need to create and sell a product. Just one thing you need to do is to enable a linked connection between buyer and seller and take your commission when the sale is made.
Let’s get started!
What is Affiliate Marketing?
Affiliate marketing is the process of earning a commission for promoting or marketing another person’s or company’s products.
You find a product you like, then promote that product, and earns a piece of the profit from each sale you make.
The sales are tracked via affiliate links from one website to another. Many online companies that sell physical products or domain services offer an affiliate program.
By signing up for the program, get your unique tracking link, and use this link whenever you write about their product.
How Does Affiliate Marketing Work?
Affiliate marketing can be seen as the process of spreading product creation and product marketing across different parties, where each party receives a share of the revenue according to their contribution.
Now let look at all of the parts of a successful affiliate marketing system.
- The Vendor or product creator
- The affiliate or publisher.
- The consumer
The vendor, also known as the merchant, seller, or creator whether a solo entrepreneur or large enterprise.
This is the party that creates the product. The product can be a physical object, like household goods, or a service.
The Vendor does not need to be actively involved in the marketing, but may also be the advertiser and profit from the revenue sharing associated with affiliating marketing.
They just have to have a product to sell.
The affiliate is also known as the publisher.
Affiliate can also range from single individuals to entire companies that markets the seller’s product in an appealing way to potential consumers.
An affiliate marketing business can produce a few hundred dollars in commissions each month or millions of dollars.
The affiliate promotes the product to persuade consumers that is valuable or beneficial to them and convince them to purchase the product. If the consumer does end up buying the product, the affiliate receives a portion of the revenue made.
The consumer makes the affiliate system go round. without sales, there aren’t any commissions to hand out and no revenue to be shared.
The affiliate will try to market to the consumer on whatever channel they see fit, whether that’s a social network, digital billboards, or through a search engine using content marketing on a blog. When consumers buy the product, the seller and the affiliate shares the profits.
Whether the consumer knows that they are part of an affiliate system or not is up to the affiliate.
Sometimes the affiliate will choose to disclose that they are receiving commission for the sales they make.
How Does Affiliate Marketers Get Paid
There are different affiliate programs that use different payment terms.
- Pay Per Sale (PPS): THis is the standard affiliate marketing structure. In this program, you make money online when the purchase is completed. The advertiser pays you a percentage of the sale.
- Pay Per Lead (PPL): Pay per lead affiliate programs compensates the affiliate based on the conversion of leads. The affiliate must persuade the consumer to visit the merchant’s website and complete the desired action. You make money online when the visitor fills the contact form, signing up for a trial of a product, subscribing to a newsletter, or downloading software or files on the advertiser website.
- Pay Per Click (PPC): This program focuses on incentivizing the affiliate to redirect consumers from their marketing platform to the advertiser’s website. This means that you make money online based on the number of visitors redirected by your affiliate site to the advertiser’s website.
How to Monetize Blog with Affiliate Marketing
Affiliate marketing is a passive income source, to be successful, you need to learn what works and what doesn’t while promoting your products.
To monetize your blog, follow these simple tips:
- Choose a profitable niche.
- Select the right affiliate programs for your blog niche.
- Create an effective linking strategy.
Choose a Profitable Niche
A niche is a subset of a larger market that targets a specific audience. Which picking the right niche is mostly about finding one that’s relatively easy to make money in, not already overly saturated with marketers. To find the best niche for your blog, here are a few tips:
- Consider your own interests and expertise. It’s always best to engage with a market you’re already familiar with and knowledgeable about.
- Perform Keyword research. Using free online tools such as keyword tool, you can better understand the profit potential of keywords relating to your niche.
Select the Right Affiliate Programs for Your Blog Niche
As an affiliate marketer, you have your pick from hundreds of affiliate programs.
Choosing the program that fits your niche and appropriately target your audience is key to a successful affiliate blog.
You also have to consider how the programs benefit you.
To get started finding the right programs, I recommend you:
- Consider using affiliate marketplaces.
Clickbank, Amazon Associates, and ShareAsaleprovide access to thousands of affiliate programs.
- Make a comparison spreadsheet. You can create a spreadsheet ( with
Google Sheets)to compare programs. For example, include commission rate, bonuses, and whether the program offers a resource hub.
By choosing higher-quality programs (especially those with higher commission rates), like Amazon Associates, you can increase your profits and reduce your workload.
Create an Effective Linking Strategy
Links are vital element of any website, but especially on affiliate sites.
As an affiliate, you share links to affiliate products with your audience, and when these are used to make a sale, you get a slice of the profits.
This is why a linking strategy is so important.
A linking strategy is a campaign that you create with one purpose in mind.
Link management tools let you cloak your ugly affiliate URLs so that they appear safe for your users to click on.
You can also use it to create shorter links that originate from your own domain name.
When determining how to monetize your blog, you may be faced with many seemingly impossible choices.
However, affiliate marketing is an easy way to get started.
By using affiliate marking, you can create a profitable business that also provides value to your audience.
You can also see how to Monetize Your Blog: 3 Simple Ways to Make Money Blogging.
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