How to Create Facebook Business Page in 9 Simple Steps
Do you want to create Facebook business Page? Facebook page let you grow your businesses, brand, organization, or community. pages come with a suite of free business tools that help you achieve your business goals.
You don’t have to be a web designer, technology guru, marketing specialist to create Facebook business page.
Facebook business page are a free tool for businesses that can help you grow your presence on and off Facebook. It’s free and easy.
In this article, I will show you a step-by-step guide on how to create Facebook business page.
Following are the simple steps that you can take to create a great Facebook business page.
- Go to facebook.com/pages/create
- Name your page
- Choose a Category
- Add Page description
- Add Profile and cover photo
- Create a Username
- Add call to Action Button
- Publish your first post
- Invite your friends to like your page.
Facebook pages are for businesses, brands, organizations and public figures to share their stories and connect with people.
Like profiles, pages can be customized with stories, event, video, photos and more. People who like or follow a page can get updates in news feed. Anyone with a Facebook personal account can create a Facebook page.
What you need to know before you create Facebook business page
Facebook pages can help you grow your presence on and off Facebook. Here is what you need to know before you create Facebook page
- Pages helps you communicate with customers and achieve your business/page goals.
- People will find it very difficult to follow inactive page.
- You can manage your page or allow others to manage it for you.
- Pages offer several benefits and features that can help your business.
How to create Facebook business page
A page is a space where people can publicly connect with your business, brand, or organization. Pages come with a suite of free business tools that help you achieve your business goals.
Setting up your business page
Before you begin, you must have a Facebook profile.
To create a page, you need a profile. Your Facebook personal profile will not appear on your page unless you share it there. Your page is separated from your profile.
Step 1. Signup
Go to facebook.com/pages/create and Select the type of page you want to create: Business/brand or community/public figure.
Once you have choose the page you want to create, click Get started
Step 2. Give your page a name
Next, name your page. Use the name of you business, brand, organization or a name that explain what the page is about.
Page name must accurately reflect the page. Keep in mind that only authorized representatives can manage a page for a brand, organization, or public figure.
Step 3. Choose a Category
Once you have name your page. Next, select a category for your page.
You can add up to 3 categories. The category you choose will provide unique features for your business.
Step 4. Add description
Write a description for your Facebook page. This is a short information about your page. It should be brief.
You can write about what you business does, or the purpose of the page. The limit is 255 characters.
Step 5. Add profile and cover photo
Next, Facebook will prompt you to upload a profile picture, choose photos that best represent your page.
Logos make great profile photos because they help people identify your page easily. Be sure that your image is clear and doesn’t get cropped.
If you don’t have a great logo design for your business, check out Canva’s free tool. It’ll help you create a professional-looking logo in minutes. It includes many Facebook cover templates that you can easily customize without any graphic design skills or knowledge.
Make sure the photos you choose align with your brand and are easily identifiable with your business.
Once you’ve chosen a great photo, click Upload Profile Picture.
Next, upload a cover photo.
Cover photos tends to get more likes and visits.
A cover photo is the background image that appears on your Facebook Page. Your cover photo should be at least 400 pixels wide by 150 pixels tall.
Your cover photo is often the first thing visitors notice. So it’s best to choose an image or video that immediately conveys your unique value proposition and brand personality. If you are having trouble finding a cover image, you can create one for free using Canva.
Step 6. Create a username
Username is the custom URL or web address for your page.
Usernames all begin with the @ symbol and you’ll see them below the profile image on your Page, just below your Page name.
Each Facebook page receives a unique identifiers in its URL when it’s created. It’ll make it easier for people to find your page. Your username doesn’t have to be identical to your Page name, but we recommend it.
To set your Facebook Page username, Click About on the left-hand side of your Page, Click Edit next to your current Page username (if you have one) and enter a new username.
When you choose your username, Then just select Create Username and you are done!
Step 7. Add Call-to-Action Button
Adding a CTA button to your page is a great opportunity to get your page visitor to take an action.
A call-to-action button (or CTA button) directs your Page visitors to do something specific, such as learning more about your page, visit your website or call your shop.
The right CTA button will encourage visitor to learn more about your business or brand.
To add a CTA button, start on your Page. Below your Page’s cover photo, click Edit.
You may also want to see How to Setup Facebook Instant Articles for WordPress.
You’ll see a Preview section at the top that shows what your button would look like.
Then choose which kind of button you want. Depending on the button you choose, you may be asked to select some additional options. when you are done, click finish.
Step 8. Publish your first post
Before you publish your first post, First things first: Make sure that the info on your Page is up to date and fully complete.
Next, write a welcome message. Think of it as a way to welcome customers onto your Page, just like you would if they walked into your actual business. When you have that message pinned to the top, build a following before you officially post.
Now, add content to your Facebook page by publishing a post, status update, or a video. Your page should be active and informative.
Facebook posts, when done right, can be an incredible tool to build your business. Posts are the little bits of content – such as photos, videos or updates – that you share on your Facebook Page for others to see.
Posting has lots of other benefits too. It shows the people who like your Page that your business is solid and active.
Step 9. Invite your friends to like your page.
Start building your community.
Once your page has been setup, invite your friends and customers to connect with you. When people like your page, it’s easier for others to discover it and see your posts.
Facebook has a built-in features to tell your friends and customers about your page.
You can also run ads to find new followers or customers.
Hope that is helpful and let me know if you have any questions in the comments below!
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