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How to Create a Facebook Business Page in 9 Simple Steps

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How to Create a Facebook Business Page in 9 Simple Steps

How to create Facebook business Page? Facebook business page are a free tool for businesses that can help you grow your presence on and off Facebook. Facebook page let you grow your businesses, brand, organization, or community. pages come with a suite of free business tools that help you achieve your business goals.

You don’t have to be a web designer, technology guru, marketing specialist to create Facebook business page. It’s free and easy. In this article, I will show you a step-by-step guide on how to create a Facebook business page.

Following are the simple steps that you can take to create a great Facebook business page.

  1. Go to facebook.com/pages/create
  2. Name your page
  3. Choose a Category
  4. Add Page description
  5. Add Profile and cover photo
  6. Create a Username
  7. Add call to Action Button
  8. Publish your first post
  9. Invite your friends to like your page.

Facebook pages are for businesses, brands, organizations and public figures to share their stories and connect with people. Like profiles, pages can be customized with stories, event, video, photos and more. People who like or follow a page can get updates in news feed. Anyone with a Facebook personal account can create a Facebook page.

What you need to know before you create Facebook business page

Facebook pages can help you grow your presence on and off Facebook. Here is what you need to know before you create Facebook page

  1. Pages helps you communicate with customers and achieve your business/page goals.
  2. People will find it very difficult to follow inactive page.
  3. You can manage your page or allow others to manage it for you.
  4. Pages offer several benefits and features that can help your business.

How to create a Facebook business page

A page is a space where people can publicly connect with your business, brand, or organization. Pages come with a suite of free business tools that help you achieve your business goals.

Setup your business page

Before you begin, you must have a Facebook profile.

To create a page, you need a profile. Your Facebook personal profile will not appear on your page unless you share it there. Your page is separated from your profile.

Step 1. Signup

Go to facebook.com/pages/create and Select the type of page you want to create: Business/brand or community/public figure.

How to Create a Facebook Business Page in 9 Simple Steps

Once you have choose the page you want to create, click Get started

Step 2. Give your page a name

Next, name your page. Use the name of you business, brand, organization or a name that explain what the page is about.

How to Create a Facebook Business Page in 9 Simple Steps

 

Page name must accurately reflect the page. Keep in mind that only authorized representatives can manage a page for a brand, organization, or public figure.

Step 3. Choose a Category

Once you have name your page. Next, select a category for your page.

How to Create a Facebook Business Page in 9 Simple Steps

You can add up to 3 categories. The category you choose will provide unique features for your business.

Step 4. Add description

Write a description for your Facebook page. This is a short information about your page. It should be brief.

How to Create a Facebook Business Page in 9 Simple Steps

You can write about what you business does, or the purpose of the page. The limit is 255 characters.

Step 5. Add profile and cover photo

Next, Facebook will prompt you to upload a profile picture, choose photos that best represent your page.

Logos make great profile photos because they help people identify your page easily. Be sure that your image is clear and doesn’t get cropped.

If you don’t have a great logo design for your business, check out Canva’s free tool. It’ll help you create a professional-looking logo in minutes. It includes many Facebook cover templates that you can easily customize without any graphic design skills or knowledge.

Make sure the photos you choose align with your brand and are easily identifiable with your business.

Once you’ve chosen a great photo, click Upload Profile Picture.

Next, upload a cover photo.

Cover photos tends to get more likes and visits.

A cover photo is the background image that appears on your Facebook Page. Your cover photo should be at least 400 pixels wide by 150 pixels tall.

Your cover photo is often the first thing visitors notice. So it’s best to choose an image or video that immediately conveys your unique value proposition and brand personality. If you are having trouble finding a cover image, you can create one for free using Canva.

Step 6. Create a username

Username is the custom URL or web address for your page.

Usernames all begin with the @ symbol and you’ll see them below the profile image on your Page, just below your Page name.

Each Facebook page receives a unique identifiers in its URL when it’s created. It’ll make it easier for people to find your page. Your username doesn’t have to be identical to your Page name, but we recommend it.

To set your Facebook Page username, Click About on the left-hand side of your Page, Click Edit next to your current Page username (if you have one) and enter a new username.

When you choose your username, Then just select Create Username and you are done!

Step 7. Add Call-to-Action Button

Adding a CTA button to your page is a great opportunity to get your page visitor to take an action.

A call-to-action button (or CTA button) directs your Page visitors to do something specific, such as learning more about your page, visit your website or call your shop.

The right CTA button will encourage visitor to learn more about your business or brand.

To add a CTA button, start on your Page. Below your Page’s cover photo, click Edit.

You’ll see a Preview section at the top that shows what your button would look like.

Then choose which kind of button you want. Depending on the button you choose, you may be asked to select some additional options. when you are done, click finish.

Step 8. Publish your first post

Before you publish your first post, First things first: Make sure that the info on your Page is up to date and fully complete.

Next, write a welcome message. Think of it as a way to welcome customers onto your Page, just like you would if they walked into your actual business. When you have that message pinned to the top, build a following before you officially post.

Now, add content to your Facebook page by publishing a post, status update, or a video. Your page should be active and informative.

Facebook posts, when done right, can be an incredible tool to build your business. Posts are the little bits of content – such as photos, videos or updates – that you share on your Facebook Page for others to see.

Posting has lots of other benefits too. It shows the people who like your Page that your business is solid and active.

Step 9. Invite your friends to like your page.

Start building your community.

Once your page has been setup, invite your friends and customers to connect with you. When people like your page, it’s easier for others to discover it and see your posts.

Facebook has a built-in features to tell your friends and customers about your page.

You can also run ads to find new followers or customers.

Hope that is helpful and let me know if you have any questions in the comments below!

If you liked this article, then please share to others interested to setup Facebook page. You may also want to see How to Setup Facebook Instant Articles for WordPress. You can also find us on Twitter and Facebook

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How to Setup Facebook Instant Articles for WordPress

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How to Set up Facebook Instant Articles for WordPress

Have you heard about Facebook Instant Articles? Want to add Facebook Instant Articles on your WordPress site? In this step by step guide, I will explain what is Facebook Instant Articles as well as show you how to easily setup Facebook Instant Articles for WordPress.

While you are developing amazing content that has the possibility of being viral, you need to give more room to the distribution task. And sharing on Facebook is a great strategy as more than 1.45 billion users actively use Facebook every single day.

If you own a site or blog, you can easily start creating Facebook Instant Articles for WordPress by using the Instant Articles plugin for WordPress.

What is Facebook Instant Article?

Instant Articles is a Facebook feature which allows you to load your content 10 times faster by using a customized mobile format.

Instant Articles load up to 10 times faster than a normal web page. This incredible boost in speed provides a better user experience for mobile users.

How to Setup Facebook Instant Article for WordPress

Before I dive into how to set up Facebook instant article for WordPress, there are a few things you need.

  • A website powered by WordPress
  • A Facebook Page
  • Your publication’s logo
  • 5 published articles
  • Instant Articles for WP plugin
  • Pages Manager app (You’ll use this to preview Instant Articles before sharing them.)

Signing up for Facebook Instant Article for WordPress website

First, you need to visit Facebook Instant Articles website and click on the signup button to get started.

How to Setup Facebook Instant Articles for WordPress

Facebook will now ask you to select a page. Here you need to select the Facebook Page for your website.

After that check the box to agree with Instant Articles terms and then click on ‘Access Instant Articles Tools’ button.

How to Setup Facebook Instant Articles for WordPress

This will take you to the publisher tools on your Facebook page, which will now have an instant articles section.

You need to first prove the ownership of your website by connecting your URL.

How to Setup Facebook Instant Articles for WordPress

Scroll down a little to the Tools section on the page and click on the ‘Connect your URL’ to expand it. Facebook will show you a code snippet. Under “Instant Articles → Configuration → Tools → Connect Your Site” you will find your Page ID. Copy this to your clipboard.

How to Setup Facebook Instant Articles for WordPress

Once you have copy the code, insert it into the <head>section of your WordPress site.

There are two ways you can add this code to your website.

  • You can edit the header.php file in your theme and paste the code just before <head> tag.
  • You can use Insert Headers and Footers plugin.

After activating the plugin, go to Settings » Insert Headers and Footers page and paste the code into the header section.

How to Setup Facebook Instant Articles for WordPress

Click on save button to store your changes.

After adding your page ID to the plugin settings, go back to the publisher tools on your Facebook page.

Add your website URL below the code you copied earlier and then click on Submit URL button

If you receive the following error: The provided URL is not being accepted because the site has minimal readership, which violates the Instant Article Policies (https://developers.facebook.com/docs/instant-articles/policy/). Please provide a different URL.

How to Setup Facebook Instant Articles for WordPress

  • Ensure you have a decent amount of content already on your WordPress site. Don’t try applying with a blank website.
  • Content can’t be behind a paywall.
  • Have a link to your site’s privacy policy visible.

The next step is to add an Instant Articles RSS feed for your website. Here is how you can generate an Instant Article feed for your WordPress site.

Simply install and activate the Instant Articles for WP plugin. Upon activation, the plugin will generate an instant articles feed for your WordPress site.

You can find the feed by adding /feed/instant-articles after your site’s URL, like this:

https://www.simbablogging.com.ng/feed/instant-articles

Copy your instant articles feed URL and switch back to your Facebook page’s publishing tool section. Scroll down to the Tools section and click on ‘Production RSS Feed’.

How to Setup Facebook Instant Articles for WordPress

Paste your Instant Articles feed URL and click on the Save button. Facebook will show you a success message that your feed is added.

It can take up to an hour for Facebook to ingest posts via the RSS Feed method

Setting up Facebook Instant Articles plugin for WordPress

You will notice that upon activation the plugin added a new menu item in your WordPress admin bar labeled ‘Instant Articles’. Clicking on it will take you to the plugin’s Settings page.

This plugin requires an App ID and Secret keys for activation.

How to Setup Facebook Instant Articles for WordPress

You will need to create a Facebook app for your page to get those keys.

Creating a Facebook App for Your Page

First, you need to visit the Facebook for Developers website. Click on the drop down menu next to My Apps menu on the upper right corner of the screen next to your profile photo.

How to Setup Facebook Instant Articles for WordPress

This will bring up a popup on screen. You need to click on create App.

This will take you to a quick setup wizard. You need to enter a name for your Facebook app. This could be anything that helps you identify the app.

 

How to Setup Facebook Instant Articles for WordPress

Click on the ‘Create App ID’ button to continue.

A new popup will appear asking you to provide a contact email address and select a category for your app.

Enter an email address and select Apps for Pages as app category.

Enter your WordPress website address and click on the next button to continue.

Click on Create App ID button to continue.

 

Enter your WordPress website address and click on the next button to continue.

You will be redirected to your newly created app’s dashboard. You will be able to see your App ID and to see your App secret key you will need to click on ‘Show’ button.

App ID and secret keys

Before you copy these keys, first you need to make your app live and publicly available.

Click on the ‘App Review’ link from the menu on your left.

Make your App live

On the next screen, you will see that your app is under development mode. Click on the toggle to switch it to ‘Yes’ and make your app live.

Now click on the dashboard link from the left hand column to go back to your app’s dashboard. Copy your App ID and Secret keys.

Return to your Instant Articles for WP plugin’ settings page on your WordPress site and paste your App ID and Secret keys there.

plugin settings

Click on the next button to continue.

The plugin’s settings page will now show you a login with Facebook button.

This will take you to Facebook, and you will be asked to give the app permission to access your profile information.

After giving permission, you will be redirected back to your WordPress site. Click on the ‘Select Page’ drop down menu to select your Facebook page.

Select your Facebook page

Your WordPress site is now ready for Instant Articles. There are still two more steps left.

Setup Style and Branding for Your Instant Articles

You should then style your Facebook posts to match the branding of your site. I recommend at least adding your logo. Go got the Facebook Publishing Tools and under “Instant ArticlesConfiguration ToolsStyles” you can create and edit the default style.

To edit the default style, click on default, it will edit.

This will open up a popup where you can upload your website logo. Facebook requires images that are 690 by 132 pixels minimum.

Facebook Instant Articles style editor

After uploading the logo, click on Save and then click on Done.

Submit Your Instant Articles Feed for Review

Before you can submit your Instant Articles feed for review, you need to make sure that you have at least 10 articles in your Instant Articles feed.

If you have already published more than 10 articles on your website, but the feed is not showing all of them, then you need to edit your last 10 articles and simply click on the update button.

Once you are sure that you have 10 articles in your Instant Articles feed, you are now ready to submit it to Facebook for review.

Go to your Facebook page and click on Publishing Tools from the admin bar. After that click on the ‘Configuration’ link under Instant Articles on your left hand menu.

Look for ‘Step 2: Submit For Review’ on the configuration settings page.

Submit for review

If there are no errors with your Instant Articles feed, then you will see a ‘Submit for Review’ button. Go ahead and click on this button to send your feed for review.

That’s all, Instant Articles will become available for your website once Facebook team has reviewed and approved your feed.

If you liked this article, then please share to others interested to setup Facebook Instant Article for WordPress. You may also want to see How to Create a Facebook Business Page in 9 Simple Steps. You can also find us on Twitter and Facebook.

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Monetize Your Blog: 3 Simple Ways to Make Money Blogging

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Monetize Your Blog: 3 Simple Ways to Make Money Blogging

I want to help you monetize your blog without the need for products. This will help you establish a second stream of income through your website be leveraging your audience and content in a different way.

The best ways to monetize your blog, ranked in terms of their relative difficulty, so you can start to develop that all-important income stream after all your hard work developing an audience.

3 Simple Ways to Make Money Blogging

There are a number of ways you can monetize your blog—like creating and selling ebook, or plugins—but those take time and active promotional energy on your part. Instead, why not insert ads into your site? They’re a fantastic and relatively hands-free way to make money on the side while you maintain focus on your main hustle: building audience and creating content.

There are 3 ways to monetize your blog by placing ads on your site. These are:

    • Cost Per Click: This means Ads are sold on a per-click basis which means you are only eligible to get paid when a user clicks on the ad.
    • Cost Per Impression: This means you get paid for the number of times an ad is displayed on your site.
    • Flat Fee Ads: Flat fee ads allow you to sell ad spots on your website for a specific time period. You can price your ads based on how much traffic your website generates on an average.

Cost Per Click

This gives a definitive means to track leads generation and conversion, you’ll get more money from CPC in principal. One downside is that if you have low traffic, or your ads are not placed at strategic locations, then you may get a very low click-through rate for ads on your website.

Cost Per Impression (CPM)

This is a common metric used by the online advertising industry to gauge the cost-effectiveness of an ad campaign. CPM are ads that are sold based on how many times they are displayed. It’s often used to compare performance among different ad publishers and campaigns. This means you get paid for displaying ads on your site whether users click on them or not.

Flat Fee Rate ( FFR )

This type of ads provide more impressions and clicks to advertisers and allow website owners to know exactly how much they will earn at the end of the period. You can sell ads directly through your website by creating an ‘Advertise Here’ page. Alternatively, you can also join programs like BuySellAds or DoubleClick by Google.

Also Read: How to Monetize Your Blog Using Affiliate Marketing: A Step-by-Step Guide

So How Do I Place Ads?

After looking at the different ad types you can come up with a monetization strategy that works for you.

There are a number of great tools out there for writers to use to create high-quality ad placements.

Infolinks – Infolinks offers a seamless way to get advertising into your copy. Infolinks is easy to integrate, and from the Infolinks option panel, you can configure ad color, number of ads.

A keyword will appear double underlined and when users hover over it, a small rollover ad will appear with details on the product or service. You get 70% of the revenue from each click, with Infolinks taking 30%. Infolinks is an in-text ad network and offers various other ad types and can be used together with AdSense.

Signup for InfoLinks

Media.Net – When it comes to monetizing your blog using contextual ad networks, there are very few high-quality publishers out there.

But Media.net is one of them. (Media.net is Yahoo! and Bing’s network for contextual ads.) This gives you a more hands-off approach to the ads on your site, by optimizing them based on the click-through your audience makes.

However, the higher the quality of the ad network, the harder it is to get approval. This means it takes a little more time to get running, but it pays via PayPal ( after earned $100 or more).

Signup for Media.Net

Sponsored Reviews – Typically, when you use an ad network such as AdSense, Media.net, InfoLinks, or any other, you need to wait for a long time to get paid.

Furthermore, you only get a few cents per click. A sponsored review, on the other hand, allows you to make far more money in a single shot. You needn’t go through an agency, and can instead take your traffic numbers direct to businesses you love, and offer them the opportunity to pay you to write a review targeted at your audience.

Adsense – Now, for many people interested in monetizing their site, the first place they turn to is Google AdSense, which seems the logical choice. Google’s tools play an important role in helping websites get found in search.

Adsense is the most established way to get contextual ads into your content. Your blog must first be approved by Google. It is currently the most popular advertising program on the Internet.

Google provides a good opportunity for webmasters and site owners especially new bloggers to monetize their traffic – every year.

Google negotiates the price for you, and you can be paid per impression, clicks, or action. This means if you’re confident you sell and can set to action for the highest yield.

Summary

To monetize your blog, it cost nothing to join any of this platform, no direct financial risk to joining an ad platform. Sponsored review, you’re paid to write, so no harm is done there.

You can make pretty good money with the ads platform, but it is not what you can get rich quickly. There are some common-sense rules to follow that will help you lay the groundwork for high and stable earnings.

  • An actively engaged audience
  • A topic that has a wide range of products and services associated with it
  • Love the topic you are writing about and know a lot about it.
  • Do some research to find the most profitable niches in terms of CPC and search demand. Build your content plan according to these insights.
  • A basic understanding of optimization
  • As well as producing unique and relevant content, do it on a regular basis to make Google aware that your website is being updated constantly with fresh information.
  • Do not try to cheat Google with any kind of “artificial” clicks.

Then hosting ads could be the simplest and best way for you to start earning money.

You can also read: How to Write A Blog Posts: A Step-by-Step Guide for Beginners.

Please do share this article with others if you find it interesting. You can follow us on Facebook and twitter.

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