Monetize Your Blog: 3 Ways to Make Money Blogging
Do you know how to monetize your blog without the need for products? Don’t worry I’ll show you how you can monetize your blog in 3 simple ways and start making passive income.
This will help you establish a second stream of income through your website by leveraging your audience and content in a different way.
Ways to Monetize Your Blog
There are a number of ways you can monetize your blog—like creating and selling eBooks, plugins or music—but those take time and active promotional energy on your part.
The best ways to monetize your blog, ranked in terms of their relative difficulty so you can start to develop that all-important income stream after all your hard work developing an audience.
They’re a fantastic and relatively hands-free way to make money on the side while you maintain focus on your main hustle building audience and creating content.
3 Simple ways to monetize your blog
- Cost Per Click: This means Ads are sold on a per-click basis which means you are only eligible to get paid when a user clicks on the ad.
- Cost Per Impression: This means you get paid for the number of times an ad is displayed on your site.
- Flat Fee Ads: Flat fee ads allow you to sell ad spots on your website for a specific time period. You can price your ads based on how much traffic your website generates on an average.
Monetize Your Blog Through Cost Per Click
This gives a definitive means to track leads generation and conversion, you’ll get more money from CPC in principal. One downside is that if you have low traffic, or your ads are not placed at strategic locations, then you may get a very low click-through rate for ads on your website.
Monetize Your Blog Through Cost Per Impression (CPM)
This is a common metric used by the online advertising industry to gauge the cost-effectiveness of an ad campaign. CPM are ads that are sold based on how many times they are displayed. It’s often used to compare performance among different ad publishers and campaigns. This means you get paid for displaying ads on your site whether users click on them or not.
Monetize Your Blog Through Flat Fee Rate ( FFR )
This type of ads provide more impressions and clicks to advertisers and allow website owners to know exactly how much they will earn at the end of the period. You can sell ads directly through your website by creating an ‘Advertise Here’ page. Alternatively, you can also join programs like
BuySellAds or DoubleClick by Google.
Also Read: How to Monetize Your Blog Using Affiliate Marketing: A Step-by-Step Guide
So How Do I Place Ads?
After looking at the different ad types you can come up with a monetization strategy that works for you.
There are a number of great tools out there for writers to use to create high-quality ad placements.
Infolinks offers a seamless way to get advertising into your copy. Infolinks is easy to integrate and from the Infolinks option panel, you can configure ad color and number of ads.
A keyword will appear double underlined and when users hover over it, a small rollover ad will appear with details on the product or service.
You get 70% of the revenue from each click with Infolinks taking 30%.
Infolinks is an in-text ad network and offers various other ad types and can be used together with AdSense.
You can Signup for Infolinks here
When it comes to monetizing your blog using contextual ad networks, there are very few high-quality publishers out there. Media.net is one of them.
Media.net is Yahoo! and Bing’s network for contextual ads.
This gives you a more hands-off approach to the ads on your site, by optimizing them based on the click-through your audience makes.
However, the higher the quality of the ad network, the harder it is to get approval. This means it takes a little more time to get running, but it pays via PayPal ( after earned $100 or more).
Signup for free with Media.Net
Now, for many people interested in monetizing their site, the first place they turn to is
Google AdSense , which seems the logical choice. Google’s tools play an important role in helping websites get found in search.
AdSense is the most established way to get contextual ads into your content. Your blog must first be approved by Google.
It is currently the most popular advertising program on the Internet.
Google provides a good opportunity for webmasters and site owners especially new bloggers to monetize their traffic – every year.
Google negotiates the price for you, and you can be paid per impression, clicks, or action.
This means if you’re confident you sell and can set to action for the highest yield.
Read Also: How to Write A Blog Posts: A Step-by-Step Guide for Beginners.
Typically, when you use an ad network such as
AdSense, Media.net, InfoLinks, or any other, you need to wait for a long time to get paid.
Furthermore, you only get a few cents per click. A sponsored review, on the other hand, allows you to make far more money in a single shot.
You needn’t go through an agency, and can instead take your traffic numbers direct to businesses you love, and offer them the opportunity to pay you to write a review targeted at your audience.
To monetize your blog, it cost nothing to join any of the platform, no direct financial risk joining an ad platform. Sponsored review, you’re paid to write, so no harm is done there.
You can make pretty good money with the ads platform, but it is not what you can get rich quickly.
There are some common-sense rules to follow that will help you lay the groundwork for high and stable earnings.
- An actively engaged audience
- A topic that has a wide range of products and services associated with it
- Love the topic you are writing about and know a lot about it.
- Do some research to find the most profitable niches in terms of CPC and search demand. Build your content plan according to these insights.
- A basic understanding of optimization
- As well as producing unique and relevant content, do it on a regular basis to make Google aware that your website is being updated constantly with fresh information.
- Do not try to cheat Google with any kind of “artificial” clicks.
Then hosting ads could be the simplest and best way for you to start earning money.
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